A window into World Travel Market 2014

A window into World Travel Market 2014

This week, we are all invited to London, UK to attend the largest global event in the tourist industry. So today let us open a window into World Travel Market 2014.

Launched at Olympia at the heart of the English capital city in 1980, the World Travel Market (WTM) reunites professionals from the travel and tourist industry, British and international representatives of governments and the worldwide media. They all come to this tourist Mecca to discuss about lodgings, travel and vacation options, transport and many other facilities involved under the wide all-encompassing umbrella of “tourism”. In 1992, WTM moved to Earl’s Court, only to finally settle in ExCeL London in 2002.

Organized by events caterer Reed Exhibitions, the World Travel Market this year promises all the glitz, life and prestige of previous editions and much more. Each year, there is extensive media coverage to talk about, and this year is in no way different.

From November 3rd to November 6th, events will be held in London, so here is a quick sneak peek into this year’s agenda. According to the official website, WTM 2014 Festivals include: East and West Africa, Belgium, Cyprus, Romania, the Philippines, Taiwan, Egypt and a Caribbean Street Party (scheduled for Wednesday 5 November, where you can enjoy Caribbean music, cuisine and beverages).

Above all, WTM is a business opportunity, offering the chance for suppliers and buyers to meet and establish connections. Countless companies and organization will be all too eager to present their product, from travel gear and clothes to services like lodgings (hotels) or car rental.

Several conferences are scheduled for the coming days, with subject ranging from Mobile solutions and the importance of the media in the context of tourism, to defining the difference between wellness and medical tourism or employment conditions in the tourist industry (organized with the participation of BBC Worldwide).

The schedule is as busy and exciting as possible, so if you find yourself in the rainy capital of the UK, don’t miss the opportunity to stop by the WTM!

Meredith Smith

Meredith Smith